51 Prompts for Customer Discovery
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Assess Customization Requirements
Act as a product customization consultant. Develop questions to explore how much customization customers expect from the product and their willingness to pay for customized solutions using [ideal customer profile definition].
Gauge Interest in New Features
Imagine you are a product innovation strategist. Create questions to gauge customer interest in specific new features and to identify any features they feel are currently missing using [target customer profile].
Explore Pain Points with Competitor Solutions
Act as a competitive analysis expert. Develop questions to discover specific pain points customers experience with competitor solutions, including frustrations and unmet needs using [industry and competitor details].
Understand Decision-Making Timelines
Imagine you are a sales process consultant. Create questions to determine the typical timeline customers need to make purchase decisions and any factors that may accelerate or delay this process using [target customer profile].
Identify Upsell Opportunities
Act as a customer success strategist. Develop questions to uncover opportunities for upselling additional products or services based on unmet needs or future requirements using [current customer profile and industry].
Explore Barriers to Trial or Purchase
Imagine you are a market entry consultant. Create questions to identify barriers that might prevent customers from trialing or purchasing the product, such as concerns about ROI or switching costs, using [ideal customer profile].