51 Prompts for Customer Discovery

Act as a competitive analysis expert. Develop questions to discover specific pain points customers experience with competitor solutions, including frustrations and unmet needs using [industry and competitor details].

Imagine you are a sales process consultant. Create questions to determine the typical timeline customers need to make purchase decisions and any factors that may accelerate or delay this process using [target customer profile].

Act as a customer success strategist. Develop questions to uncover opportunities for upselling additional products or services based on unmet needs or future requirements using [current customer profile and industry].

Imagine you are a market entry consultant. Create questions to identify barriers that might prevent customers from trialing or purchasing the product, such as concerns about ROI or switching costs, using [ideal customer profile].

Act as a purchasing decisions expert. Develop questions to understand the key decision criteria that customers use when evaluating new solutions, including must-have features and deal-breakers, using [target customer profile].

Imagine you are a workflow integration specialist. Design questions to assess how easily customers can integrate this solution into their existing workflow and any adaptations they may need using [product/service details].